Finding the right audience/niche/core audience for your film is the key to your success. I know everyone keeps talking about finding the audience, defining the audience but hardly anyone ever says how to do it. In this blog, I’m going to share with you what I do when I search for the niche audience for…
Filmmaking and Writing
How Many Hats Does a Filmmaker Need to Wear in the 21st Century?
When you are an independent filmmaker, you must wear lots of hats; especially when you are the brains behind the project. When I was making my feature film “Anna & Modern Day Slavery” I was: – the writer – the producer – the director – the editor – the marketer and promotor (sales agent) –…
Be Your Own Sales Agent
As filmmakers we all dream. We dream big that our next film is going to be: the best, the biggest, the most awesome and will take us to the various red carpets, and events far as the Oscars ceremony. Well, I love that dream, and I have had it since I was seven. However, our…
Filmmaker Is an Entrepreneur As Well
Filmmaking used to be about making films, period. A filmmaker’s job was to make a film. But with the new and exciting age of the Internet filmmaking is not only what it used to be and producing a film is just a part of that process. In reality, making a film is getting easier but…
Things Filmmakers Usually Forget to Include in the Budget
For an indie filmmakers budgets are often tight and in order to pull the production off, we cut everywhere and everything, often forgetting to include the following: 1. The general rule of budgeting is to have 10% – 15% of your budget put aside as contingency money. During my production of “Anna & Modern Day…
When You Are New to Filmmaking, You Should…
1. Pay constant attention to what is happening in the business. Find few of news publications you like reading and check them on a daily basis. I’m not asking you to read every article but check the headlines and see what is in and what is out. 2. Learn, learn and learn even more. This…
What Is the Director’s Job Once the Film Is Finished and Ready for Distribution?
Once the final cut of your film is ready, you need to start marketing, promotion and distribution activities. I believe that marketing and promotion of any film should begin during the production, but I also realise that trying to cover marketing and promotion while making an independent film is not as easy as it sounds….
What Does the Director Need to Do During Post-Production?
My personal, post-production list usually includes the following and in that order: 1. Give myself at least a week off and away from the project. 2. Start watching the footage and making notes. 3. Start choosing the takes I like the most. 4. If I edit myself, start assembling scenes. 5. Start assembling sequences. 6….
What Does the Director Need to Do on the Film Set?
Once on the set director’s job is pretty straightforward. No, no I’m joking; it’s far from that. As a director on the film set you need to: 1. Make decisions and often fast, usually, your choice will have serious implications for the whole film (no pressure). You need to be decisive; the crew members, as…
What Does the Director Need To Do Before Going into Production?
I remember the stress and pressure I felt when I was going to direct my first film. I was still a film school student, trying to figure out what means what in the film world. I knew very little of what my job required from me but as with everything you live, you work, and…









