Of course, it’s essential to know what to do while marketing and promoting your film. It’s also equally important to know what not to do. Below is my list of the things to avoid. 1. Don’t buy email addresses or followers on social media. This isn’t your audience. 2. Don’t be an asshole to people…
film marketing and promotion
You Made A Film What Happens Next
This is the big question; every filmmaker asks themselves during the production process. Partially, you should know who your target audience is, and who is going to watch your film, before you start the development process and invest a ton of time and energy into that project. The sooner you start thinking about your distribution…
Marketing and Promoting A Film Is A Group Effort
Filmmaking is a collaborative art form and anyone, who has ever made a film knows this obvious truth. Of course, there are instances when one filmmaker makes the entire film on their own or with very limited help. But these are rather exceptions than a norm. In my opinion, doing everything or almost everything on…
7 Steps That Will Help You Market Your Film
As filmmakers, we work hard and put a lot of energy into developing, shooting and completing our projects. The whole process of putting a film together is so intense that it often leaves us with very little energy and shrinking financial resources to properly market and promote our film. Every time I finish a film,…
6 Stages of Successful Digital Marketing Campaign Plan for Your Film
In other words, your digital marketing campaign plan is not going to be successful without following those stages one after another. STAGE 1 Building awareness of your project, which includes: audience building, a page like ads, poster, trailer, or promotional video. STAGE 2 Validation, which includes: rave reviews, features, interviews, TV, radio, online appearances, and…
12 Tips How To Turn Your Audience into Raving Fans?
1. It is not going to happen overnight. Be ready and prepared to put some serious time into that. 2. You need to create content that your audience can resonate with. You need to find your core audience that you think will like to see your film and connect with your work on an emotional…
Digital Media Strategy for Your Film
Digital media are out there and should be used for promoting, marketing and gaining exposure to indie films, don’t shy away from that. I know that social media can be confusing and time-consuming so If you don’t want to end up running like a headless chicken check my social media checklist that I composed trying…
How to Find Audience For Your Film?
Finding the right audience/niche/core audience for your film is the key to your success. I know everyone keeps talking about finding the audience, defining the audience but hardly anyone ever says how to do it. In this blog, I’m going to share with you what I do when I search for the niche audience for…
Independent Film Marketing Part 3
Last time we started telling you about the independent film marketing in general. We also brought you closer the subject of how to create a suitable website for marketing purposes and how to use different networking websites to support your campaign. This time we try to tell you a bit about modern independent film distribution,…
Independent Film Marketing Part 2
Tips on how to create a suitable website. 1) The audience needs to be involved on your site. 2) Create a dialogue with your audience. 3) Give your audience reasons to return to your website. 4) Still, images and videos are more keyword-friendly and more efficient than text. 5) The URL of your site has…