Of course, it’s essential to know what to do while marketing and promoting your film. It’s also equally important to know what not to do. Below is my list of the things to avoid. 1. Don’t buy email addresses or followers on social media. This isn’t your audience. 2. Don’t be an asshole to people…
film distribution
Let’s Talk About Theatrical Distribution Window!
Recently James Murdoch said that theatrical window “is gone for good”. If it’s true, what that means for us, indie filmmakers and content creators, who rely on video/film as part of our creative work? Well, this is what I think will happen: Film/video distribution will become more democratised and having films screen only in theatres…
Are Distributors Knowingly Killing the Cinemas?
In the past few days, the film industry was served yet another severe blow, when the distributors of the new “James Bond” movie moved the premiere again, this time to 2021. Once the news broke out, Cineworld decided to go as far as closing their screens in the UK and the US. Quick search in…
CREATIVE DISTRIBUTION THE NEW WAY OF DISTRIBUTING FILMS
The film distribution landscape is changing rapidly. Many filmmakers and production companies decide to cut out the middle man (sales agents) and go directly to distributors or VOD platforms with their productions. The reality is that finding the right sales agent, who would represent your film is a challenging task. The sales agents charge a…
Traditional Way Of Film Distribution
You have finally finished your film and decided that the best way to distribute your work of art is with the help of a sales agent. A good sales agent (in the perfect world but remember, the filmmaking business is far from perfect) will represent your film at markets, film festivals, introduce you and your…
Can a Sales Agent Stop a Filmmaker from Contacting the Distributor Directly?
In short, a sales agent cannot stop a filmmaker from contacting a distributor directly, as long as the latter didn’t sign a contract with the sales agent. If one did though, they have to check what the said contract says about directly contacting the distributor. If it’s you, make sure you will not be in…
You Made A Film What Happens Next
This is the big question; every filmmaker asks themselves during the production process. Partially, you should know who your target audience is, and who is going to watch your film, before you start the development process and invest a ton of time and energy into that project. The sooner you start thinking about your distribution…
What Is the Director’s Job Once the Film Is Finished and Ready for Distribution?
Once the final cut of your film is ready, you need to start marketing, promotion and distribution activities. I believe that marketing and promotion of any film should begin during the production, but I also realise that trying to cover marketing and promotion while making an independent film is not as easy as it sounds….
How to Theatrically Distribute a Film?
Even though a lot of filmmakers skip theatrical distribution nowadays because of the vast cost and the lack of return on it, it still cannot be of overestimated value. Even pretty limited theatrical distribution in a few theatres across the country may produce revenue in DVD, VOD, Internet sales and merchandising. It may also give…
How to Distribute an Independent Film: Independent Film Distribution?
Independent film distribution is always the hardest part of filmmaking because once you have your beloved film finished what do you do with it. Many books have been written on the subject, so I would recommend going to the bookshop and checking some out. The titles and publications keep changing quite often, just like the…




