I must say that without the digital media exposure, your efforts to build a sustainable career in the creative arts sector may be very limited. I believe in having choices and options, which the Internet, together with the social media, offer to everyone and anyone who is willing to take advantage of the new muse…
Filmmaking Is Like Training For the Marathon
Filmmaking takes time, and I’m not only talking about the time it takes to make a film, from start to finish. I’m also talking about the time it takes to establish yourself in the industry. When I graduated from film school in 2004, the Internet was around but wasn’t dominating our lives or the creative…
“Christopher Robin and Winnie the Pooh”
Recently I went to the cinema to watch “Christopher Robin”. I know the film is not making as much money as expected; the current box office as of this writing stands “only” at $164,877,180. I know that for any reasonable person and any other industry that would be heaps of money but within the movie…
“London Used To Be the Best City in the World”
When I came to London 20 years ago, the city was breathtaking and very hard, if not impossible, to leave behind; not only for me but for many other people I came across. London was inclusive, diverse and somehow was able to seduce us all into thinking that life outside of this magnificent wasn’t worth…
What Is Content Marketing?
Content marketing is the marketing of everything and anything you can create that can add value to your audience, readers, and viewers. I am a strong believer that content is the key to building a nurturing community around your business, project or hobby. However, before you jump with enthusiasm into creating content you need to…
Why Hire Content Creators?
Video and written content (blogs, articles, e-books etc.) are the best ways to promote projects, ideas, and products. Consumers are tired of constant direct advertising, especially when the products advertised are not enriching their lives in any way. If you are an expert in your field, creating content should be easy for you. You share…
“What Being Successful Really Means”
Being successful means different things to different people. Not the same rules of success and accomplishments apply to everyone. In various industries, people perceive and measure success in a variety of ways. For most of my working life I thought that being successful in the film business was to be able to work in Hollywood,…
“The Advice I Would Give to My Younger Self”
Recently, I met a young photographer who asked me what advice I would give her now that could help her career. So, I have decided to tell her, very honestly, what I would have done differently about my career knowing what I know now: 1. You don’t need to know everything; nobody does. Not knowing…
“Columbus”, written and directed by Kogonada
“Columbus”, written and directed by Kogonada is my favourite film of 2018 so far. The film is set in Columbus, Indiana and uses real-life locations, which are magnificent. It’s a simple story about Casey (wonderfully played by Haley Lu Richardson) and Jin (played by John Cho) and the complicated relationships they both have with their…
“Don’t Be Like the Dude on LinkedIn”
Since the Internet fully emerged and the social media entered people’s lives many of us in the creative industries, have been told that using social media for marketing and promoting our work can make a significant impact on our success. It’s true that creating meaningful content that can help others and enhance your audiences experience…